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‘365 Days’ Is Breaking Netflix Records Like No Other Movie In 2020

It’s hard to believe that an erotic film from Poland is currently one of the the most popular movies on Netflix.

Even harder to believe? 365 Days might very well be the biggest movie to hit the streaming service in 2020.

I feel confident about declaring that because of a tracking system I developed that allows me to see which movies dominate Netflix daily, weekly, monthly, and—ultimately—yearly. And the numbers show me that 365 Days is on pace to rise above all other movies that have streamed on Netflix in 2020.

Don’t believe me? Here’s a breakdown of the ten most-streamed movies since Netflix introduced the Daily Top 10 back in late February (note: the point system I use is laid out in the above-linked article):

  1. The Angry Birds Movie 2 – 323 points
  2. Despicable Me – 320 points
  3. Spenser Confidential – 236 points
  4. 365 Days – 214 points
  5. The Wrong Missy – 187 points
  6. Angel Has Fallen – 182 points
  7. Extraction – 172 points
  8. The Willoughbys – 169 points
  9. Code 8 – 129 points
  10. Space Jam – 126 points

As you can see, only three movies currently rank above 365 Days in 2020: Spenser Confidential, Despicable Me and The Angry Birds Movie 2. But as we look at each of those movies, we’ll see that none of their runs have been as impressive as 365 Days’s Top 10 reign.

Let’s start with Spenser Confidential, which spent a record 18 straight days in the #1 spot on the Daily Top 10. That means during its first 18 days, the Mark Wahlberg film averaged 10 points a day and accrued 180 points—the maximum possible amount of points during that given period. Meanwhile 365 Days accrued 174 points during its first 18 days—that’s an average of 9.66 points per day. Pretty close!

But that’s where the similarities end. Because while Spenser Confidential started to fall off the list after 24 days, it seems like there’s no end in sight for 365 Days.

365 Days just experienced its 24th straight day on the Daily Top 10. Coming in at #5, today is actually the first time the film didn’t rank in the top three. That means during its first 24 days on the Daily Top 10, 365 Days has averaged 8.92 points per day out of the maximum possible 10.

Compare that to Spenser Confidential, which only spent 26 days on the Daily Top 10 (a number 365 Days will undoubtedly pass). During that 26-day run, Spenser’s daily average came to 9.07 points per day—a number easily within reach for 365 Days.

At this point, 365 Days needs just 22 points to catch the Mark Wahlberg film. That means if 365 Days can average a ranking of fifth place or higher over the next five days (something the film has easily done during its first 24 days on Netflix), then it’ll become the undisputedly biggest live action Netflix movie of 2020.

That then leaves the two animated juggernauts that have dominated Netflix this year: The Angry Birds Movie 2 and Despicable Me. Those two movies have enjoyed incredibly longevity, likely because they have lasting power as family-friendly films.

But when we dig into their numbers, we see that they simply don’t own the virality that 365 Days currently has. Angry Birds 2 accrued its 323 points over a 53-day period, and Despicable Me amassed its 320 points over a 68-day period—that’s an average of 6.09 points per day and 4.71 points per day, respectively. That average is simply nowhere near 365 Days’s 8.92 daily average.

So while 365 Days might not ever top the All-Time Top 10 leaderboard, it does seem like the film will sustain its momentum enough to pass Spenser Confidential and unequivocally become the most viral Netflix movie (so far) of 2020.

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