Google and Alphabet CEO Sundar Pichai disclosed that he has been “vibe coding,” or using AI to code for him through prompts, to build a webpage.

Pichai, speaking on Wednesday at Bloomberg Tech in San Francisco, shared that he has been trying out AI coding assistants such as Cursor and Replit. These tools are promoted for their ability to generate code from text prompts, which Pichai utilized to develop a new webpage.

“I’ve been experimenting — either with Cursor or through Replit vibe coding — to create a personalized webpage that consolidates all my desired information in one spot,” Pichai explained, according to Business Insider.

^{Google CEO Sundar Pichai. Photographer: David Paul Morris/Bloomberg via Getty Images}

Pichai said that he had “partially” completed the webpage, and that coding had “come a long way” from its early days.

The term “vibe coding” was introduced by OpenAI co-founder Andrej Karpathy. In a February post on platform X, Karpathy mentioned that AI tools have advanced to the point where developers might “forget that the code even exists.” They can simply instruct AI to write the code for them, facilitating the creation of a project or web app without manually coding anything.

There’s a new kind of coding I call “vibe coding”, where you fully give in to the vibes, embrace exponentials, and forget that the code even exists. It’s possible because the LLMs (e.g. Cursor Composer w Sonnet) are getting too good. Also I just talk to Composer with SuperWhisper…

— Andrej Karpathy (@karpathy) February 2, 2025

The rise of vibe coding has led AI coding assistants to explode in popularity. One AI coding tool, Cursor, became the fastest-growing software app to reach $100 million in annual revenue in January. Almost all of Cursor’s revenue comes from 360,000 individual subscribers, not big enterprises. However, that balance could change: As of earlier this week, Amazon is reportedly in talks to adopt Cursor for its employees.

Another coding tool, Replit, says it has enabled users to make more than two million apps in six months. The company has 34 million global users as of November.

Noncoders are using vibe coding to bring their ideas to life. Lenard Flören, a 28-year-old art director with no prior coding experience, told NBC News last month that he used AI tools to vibe code a personalized workout tracking app. Harvard University neuroscience student, Rishab Jain, 20, told the outlet that he used Replit to vibe code an app that translates ancient texts into English. Instead of downloading someone else’s app and paying a subscription fee, “now you can just make it,” Jain said.

Popular vibe coding tools offer a free entry point into vibe coding, as well as subscription plans. Replit has a free tier, a $20 a month core level with expanded capabilities, such as unlimited private and public apps, and a $35 per user, per month teams subscription. Cursor also has a free tier, a $20 per month pro level, and a $40 per user, per month, business subscription.

Despite the existence of vibe coding, Pichai still thinks that human software engineers are necessary. At Bloomberg Tech on Wednesday, Pichai said that Google will keep hiring human engineers and growing its engineering workforce “even into next year” because a bigger workforce “allows us to do more.”

“I just view this [AI] as making engineers dramatically more productive,” he said.

Alphabet is the fifth most valuable company in the world with a market cap of $2 trillion.