From Stanley Tucci to Terry Crews, some men have made baldness their signature style.

But if you’re not so keen to say goodbye to those luscious locks, medics say you may want to avoid one type of popular drink.

Portuguese researchers found people who regularly consume sodas and fizzy drinks could dramatically raise their risk of hair loss. 

Maintaining adequate levels of vitamin D may aid in preventing alopecia, which is hair loss occurring on any part of the body, according to a review of 17 studies.

Writing in the journal Nutrition and Health, the scientists said: ‘Diet and nutrition plays a crucial role in hair health.

‘In particular vitamin D and iron supplementation, while limiting alcohol and soft drinks may be beneficial.’ 

However, they cautioned the findings did not prove sodas and fizzy soft drinks causes hair loss. 

Further studies instead are needed, to determine exactly what may trigger the effect, they noted.  

It’s estimated that around a quarter of men in their 20s now show signs of balding — by the age of 50, that figure rises to 85 per cent of men

Energy drinks contain extremely high levels of ingredients that significantly impact the body. Some varieties can include up to 160mg of caffeine, nearly three times more than an instant coffee, almost ten times the taurine found in salmon, and as much sugar as a regular soda.

Research has previously suggested people who drink at least one sugary drink a day are at higher risk of suffering male pattern hair loss. 

A 2023 study by Chinese researchers revealed that younger men consuming sugary drinks seven times weekly faced more than triple the risk of hair loss compared to those who didn’t drink them.

Recent research indicated that sugary drinks negatively influenced hair density, growth, thickness, shine, and resulted in hair loss across the studies examined.

One particular study highlighted that individuals consuming over 3500ml per week—around 11 cans—were more prone to experience hair loss, especially men, as found by the researchers.

Studies have previously suggested this may be because high caffeine content in these drinks can increase cortisol levels, the stress hormone.

Excess sugar is also linked to poor circulation and inflammation which can both weaken hair follicles and increase hair loss. 

Additionally, scientists discovered that vitamin D reduced the risk of both androgenetic alopecia, a genetic type, and alopecia areata, which is sudden hair loss due to the immune system attacking hair follicles.

One trial reviewed also found a lack of protein was linked to hair thinning and colours lightening.

Portuguese researchers found people who regularly consume sodas and fizzy drinks could dramatically raise their risk of hair loss

Experts, however, have long been divided over whether sodas and fizzy drinks are linked to hair loss. 

Dr Susan Massick, an expert in dermatology at Ohio State University, told Healthline at the time: ‘Diet does play a critical role in your overall health, particularly regarding risk for developing obesity, hyperlipidaemia, diabetes, and hypertension.

‘However, male-pattern hair loss is multifactorial.’

While hair loss is usually associated with ageing, dermatologists have said they are increasingly seeing younger men seeking help for the problem.

Some going to the extreme, and expensive length, of getting hair transplants.

It’s estimated that around a quarter of men in their 20s show signs of balding — but by the age of 50, that figure rises to 85 per cent of men.

But, earlier this month it was revealed a breakthrough drug could provide new hair hope for millions of men and women dealing with baldness.

The medication, called PP405, triggered hair to regrow on the heads of men and women who were balding on the front and to the front and top of their scalp.

In the phase 2a trial, participants rubbed gel containing the medication onto their scalp daily and saw hair begin to regrow by week eight.