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Reality TV has long captivated audiences, but the recent finale of “I’m A Celebrity” has taken the drama to new heights.
Viewers who tuned into ITV’s Friday night finale witnessed soap actor Adam Thomas being crowned the winner. However, the decision has sparked controversy, with some fellow contestants expressing their disapproval and pointing fingers at him.
The network has faced allegations of using selective editing in South Africa to potentially skew the narrative in Thomas’s favor. This included scenes showing his altercations with former heavyweight boxing champion David Haye and ex-Premier League footballer Jimmy Bullard.
Tensions escalated during the Friday night broadcast as hosts Ant and Dec attempted to host a reunion panel with the contestants.
Both Bullard, 47, and Haye claimed that ITV’s portrayal was unfairly edited to cast Thomas in a more favorable light, omitting more heated moments from their confrontations.
The atmosphere was so charged that Ant McPartlin, 50, required assistance from a security guard to prevent a potential off-screen altercation with Bullard.
The series and last night’s row were filmed last September and October but this month’s broadcasts have ramped up ongoing animosity between people involved.
Bullard accused ex-Emmerdale actor Thomas, 37, of being ‘abusive, aggressive and intimidating’ during an furious row in the pre-recorded show last year.
Former footballer Jimmy Bullard (top left) expressed his emotions in the I’m A Celebrity finale
Soap actor Adam Thomas won the latest I’m A Celebrity series
This year’s All Stars series was ridden been plagued with bullying rows and controversial spats between feuding Thomas, Bullard and Haye.
During the final, Ant and Dec gave Bullard the opportunity to speak after Thomas allegedly called him the ‘C-word’ in an explosive clash when Bullard called ‘I’m a Celebrity’ in one of the trials which left Adam in danger of going home.
The clash became so heated that fellow contestants Gemma Collins, 45, and Sinitta, 62, walked off stage when Bullard went around each campmate to ask whether they thought Thomas’s behaviour had been ‘aggressive and abusive’.
Ex-Tottenham Hotspur manager and former I’m A Celebrity winner Harry Redknapp, 79, when challenged by Bullard for a response, demurred and stayed silent.
The confrontation finished with Ant telling Jimmy: ‘Right, let’s leave it there. We’ll agree to disagree.’
The hosts, usually implacable, appeared to almost lose their temper at times – with Ant telling both Bullard and Haye: ‘You weren’t there.’
Just hours after the finale, Ant suffered an awkward run-in with Jimmy as he headed home alongside his wife, Anne-Marie Corbett.
Ant appeared to laugh off the matter as Jimmy attempted to get his attention, before a security guard stepped in.
Ant McPartlin was surrounded by security as he came face to face with Jimmy Bullard after a chaotic I’m A Celebrity finale on Friday night
Divided viewers shared their different levels of shock on social media, with one saying: ‘I absolutely love the drama of live TV but David and Jimmy are EMBARRASSING themselves.’
Another poster went the other way, saying: ‘Multiple camp mates who were there have backed up Bullard’s claims and have criticised ITV’s editing of the footage to hide what happened and protect Adam, but we should just blindly accept what Adam, Ant & Dec say? Not like they would lie to protect their affiliation with ITV.’
Other comments included ‘Grown adults’, ‘Just shows how clever editing can ruin someone’ and ‘I now need to go watch this series. I need to know what all the drama is about’.
A show spokesperson today said: ‘We showed an accurate and fair representation of events.’
During last night’s broadcast, Bullard admitted he ‘threw Adam under the bus’ when he quit a trial that sparked their initial argument.
The former footballer admitted he had to leave for personal reasons and that if he didn’t say ‘I’m A Celebrity’ in the challenge, he would not have received his full pay.
He said: ‘Listen, Adam and all of you can be upset with me and I absolutely threw him under the bus, I get it and I’ll wear that.’
‘But what I don’t stand on, is someone being abusive, aggressive and intimidating, I don’t stand on that.’
Ex-Wigan Athletic and Hull City midfielder Jimmy Bullard voiced his frustrations in the finale
Welcoming Ant and Dec to share their opinion on the matter, Jimmy said: ‘You [pointing to the hosts] were there and you didn’t show any of that [footage]’, adding: ‘You didn’t show any of the C-bombs, it’s a liberty.’
Ant argued: ‘The reason we didn’t air the C-bomb is because that is unbroadcastable. I was there and I didn’t think it was intimidating. I was there, Jim.’
Haye, who has been accused of ‘bullying’ Thomas during the show, disagreed with Ant and backed Bullard as he demanded answers as to why Thomas was hurling obscenities at Jimmy.
Thomas hit back, telling Haye to ‘let the finalists speak’, which received cheers from the crowd in the live audience.
Thomas added: ‘I take full responsibility for my actions and yes emotions were definitely running high in that moment.
‘I have nothing but love for Jimmy in that moment. I have apologised to Jimmy on numerous occasions and I do take everything that he is saying into account and the only thing I can do is apologise.
‘That is not how I want to show myself off and I have never shown myself off like that before or after that. I do apologise, Jimmy.’
Haye interjected by saying ‘Funny way of showing it’ before being told by Ant and Dec to stop interrupting.
‘It certainly hasn’t been short of drama this year’, Declan Donnelly quipped as he kicked off the live final
Craig Charles finished in fourth place, with Harry Redknapp and Mo Farah placing second and third
The ex-boxer continued: ‘I like to say how I see it, I like to keep it real and what I have seen is a lot of editing to make this poor guy [pointing to Adam] the victim so the people will support him.
‘We all had banter back and forth, a lot of it was cut out from their side. But I think it is time for the truth.’
Walking off stage, former pop star Sinitta told the audience: ‘Guys, you weren’t there – I was there and it was aggressive and abusive, we were shaking.’
Collins, a friend of Thomas, then followed Sinitta off the set, while Bullard shouted in the background: ‘You can’t be aggressive, abusive and intimating – it doesn’t matter if Adam said sorry.
‘I will not take you [Ant] saying it wasn’t aggressive, abusive and intimating, you can’t say that. Show it, let everyone watch it, let’s play it now.’
Ant and Dec wrapped up, saying: ‘Right, let’s leave it there. We’ll agree to disagree Jim.’
Former Red Dwarf and Coronation Street actor Craig Charles, who finished fourth in the series, was later among those criticising the editing of the series.
After the tumultuous show finale, he appeared on spin-off show I’m A Celeb Unpacked, where he said: ‘I’ll always remember it for tears of laughter, rather than tears of pain. We laughed so much in that camp.
Sir Mo Farah waved to onlookers on his exit from the latest I’m A Celebrity series
Former football manager Harry Redknapp was supported by his wife Sandra at the finale
Gemma Collins had earlier walked off set, following Sinitta, during the on-screen argument
‘I’m talking proper belly laughs – I mean, my stomach was aching with the laughter.
‘But they didn’t really show much of that – it kind of got sidetracked by the controversy.’
Previous fiery moments that remain in the memory from reality TV this century include the first series of Big Brother, on Channel 4, back in 2000.
One of the contestants, Nick Bateman, became known as ‘Nasty Nick’ after being caught trying to manipulate fellow housemates’ votes for who should be evicted – only to find himself disqualified instead.
Later Big Brother series brought the nation’s attention to Jade Goody, who appeared in the third series in 2002 and then later the spin-off Celebrity Big Brother in 2007.
She faced criticism that year for appearing to mock in a racist way fellow housemate, Bollywood actress Shilpa Shetty, dubbing her ‘Shilpa Poppadom’ and ridiculing her for bleaching her facial hair.
The comments, laughed along with by Jade alongside model Danielle Lloyd and former S Club 7 singer Jo O’Meara, prompted criticism as well as more than 44,500 complaints to media watchdog Ofcom.
Then-Foreign Secretary David Miliband even faced questions about the controversy, while trying to play it down, during his ministerial visit at the same time to India. He declined to comment.
Jade Goody was diagnosed with cancer in 2008 while she was appearing on the Indian version of Big Brother in a bid to make amends for the race row.
After her diagnosis, Jade’s cancer spread to her bowel, liver and groin and she died on Mother’s Day in March 2009 at the age of 27.
Big Brother has often been described as marking a watershed in more confrontational reality TV series when introduced by Dutch firm Endemol.
At around the same time there were more run-of-the-mill fly-on-the-wall screen shows such as Airport and Driving School – which in turn influenced sitcom parody equivalents such as People Like Us and more successfully The Office.