I firmly believe that consistency trumps intensity. At the gym, I choose to exercise for 30 minutes every day, rather than endure several strenuous hours just once a week. Each morning, my routine includes writing 400 words, which I find more manageable than attempting to write half a book in one caffeine-charged whirlwind session. During the early days of growing my company, we didn’t rely on massive funding rounds; instead, we focused on showing up consistently, solving problems, and improving our product step by step.

This is why this insight from James Clear, author of Atomic Habits, resonates deeply with me: “You do not rise to the level of your goals. You fall to the level of your systems.”

Put simply, it’s not your ambition that propels you forward—it’s your habits. The reality is that developing good habits is challenging, especially when you’re managing a business. You’re often pulled in many different directions, and even the most determined resolutions can crumble after just a few days.

Even so, building routines can be tough — they require persistence, dedication and a surprising amount of mental energy just to stay on track. You have to remember your goals, fight off distractions and constantly reorient yourself when things get chaotic.

But here’s the good news: You don’t have to do it all manually. Thanks to AI, it’s now possible to build systems that help you stay consistent without burning out. I’ve always been pretty adamant about my routines, but now, it’s easier than ever. Here’s how I’m approaching it.

Use AI as an accountability partner

At work, you’ve got a manager (or a board). At the gym, you may have a trainer. It’s clear that having someone to hold you accountable adds an extra layer of urgency to achieving your goals. After all, it’s harder to blow off that morning workout knowing you’re keeping someone waiting (who you’ll still have to pay if you hit snooze).

With AI, accountability doesn’t have to be external. AI agents — autonomous decision-makers that can take action on your behalf, in particular, can do more than just nudge you about your to-do list. They can check in, track progress, adapt routines and even suggest improvements. That kind of support system used to require a team. Now, it can be built into your daily workflow.

Say you struggle, for example, with carving out time to work on a new product. Tools like Motion integrate directly with your calendar to track your habits, block focus time and adjust dynamically when conflicts arise. If you want to start prioritizing an hour of deep work every day post-morning coffee, a tool like this can afford these commitments the same weight as a meeting, automatically protecting your time and reminding you when it’s time to get started.

Cut down on decision fatigue

One of the biggest reasons we abandon routines isn’t a lack of motivation — it’s decision fatigue. Considering the average person makes 35,000 decisions a day, it’s no wonder we struggle to effectively prioritize our time. When every action requires mental effort, from choosing what to work on to when to do it, we quickly burn out.

Ironically, creating structure is one of the best ways to stave off the pressure of making decisions. I often think of the advice I’ve heard from pro athletes, who afford themselves zero room for waffling or negotiating when it comes to their training schedules. It’s cold out today? Too bad. They didn’t sleep well the night before? Also, too bad. There’s no decision involved — only doing.

That level of consistency doesn’t come from motivation — it comes from removing choice from the equation. And that’s where AI can play a powerful role. By automating the when, what and even how long, AI systems help you stick to routines without needing to summon willpower every time.

And while it’s true that no tool can force you to follow through on a commitment, they can do the next best thing: Cut off your access to distractions. When I can’t trust myself not to procrastinate a task I’d rather avoid, I use a platform like Freedom, which simply blocks my ability to lose myself in online distractions. It’s simple, but incredibly effective.

Don’t just build routines — design systems

A lot of people confuse routines with checklists: wake up, meditate, answer emails, repeat. But the most effective routines aren’t strict — they’re adaptive. They fluctuate with your schedule, adapt to your goals and grow along with you.

That’s where AI shines — not just in tracking habits, but in helping you design systems that actually fit your life. Say your kid gets sick and needs to get picked up from school, or even go to the doctor. Life happens. But it doesn’t mean your whole day needs to fall apart completely. For this, I like Reclaim and Clockwise, which can intelligently reschedule tasks when your best-laid plans take a sudden turn. Instead of you adjusting to your routine, the system adjusts to you.

With the right systems in place, consistency stops feeling like a grind and starts feeling automatic. AI won’t do the work for you — but it can make it a lot easier to show up, day after day, and keep moving forward.