Brittney Saunders reveals bizarre reason she named her label 'Fayt'
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Multimillionaire entrepreneur Brittney Lee Saunders shared on Monday the unusual reason behind choosing to name her thriving fashion brand Fayt instead of “Fate”.

The influencer, 29, detailed the elaborate thought process that went into the eventual name in a lengthy Instagram post. 

In the video, she explained to her followers she was scared she could be ‘sued’ for using the original spelling of the name “fate”. 

She explained, ‘I remember thinking, “If I spell it the usual way, what if I end up facing a lawsuit?” I was completely unaware of the legalities involved in business back then,’ she mentioned.

‘But the only reason I changed the spelling was because I was worried someone would come after me.’ 

Multimillionaire entrepreneur Brittney Lee Saunders, 29, (pictured) revealed on Monday the very bizarre reason she named her successful fashion label Fayt rather than "fate"

Multimillionaire entrepreneur Brittney Lee Saunders, 29, (pictured) disclosed on Monday the peculiar reason for naming her successful fashion label Fayt instead of “fate”

Brittney admitted she’s since learned that’s not the case.

However, while the alternative spelling may have saved her from ‘being sued’, it hasn’t prevented fans from getting the pronunciation utterly wrong.

‘I genuinely cannot believe how many people have thought that my business name was pronounced “Fat The Label”,’ Brittney said. 

Fayt The Label was launched in September 2017 while Brittney’s YouTube career was in full swing.

Getting into the nitty gritty of what went on behind-the-scenes when she developed the brand, the influencer had a strange thought process behind the name

Getting into the nitty gritty of what went on behind-the-scenes when she developed the brand, the influencer had a strange thought process behind the name

The label offers stylish clothing in a wide variety of sizes and high-quality fabrics, with sizes ranging from 6 to 24.

High school dropout Brittney has an estimated net worth between $4million to $5million and recently launched her fifth brand – a coffee shop.

The beauty YouTuber turned businesswoman is known for her likeable personality and relatable social media content. 

She’s the proud CEO and founder of Fayt The Label, Staple Swim, Form Active, Fayt The Store, Outdo Collective and Outdo Espresso. 

She explained to her followers in an Instagram video that she was scared she could be 'sued' for using the original spelling of the name "fate"

She explained to her followers in an Instagram video that she was scared she could be ‘sued’ for using the original spelling of the name “fate”

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