Austin Butler’s Sweaty Elvis Is Becoming A Meme, And Twitter Can’t Get Enough
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When it comes to theatrical movie success, box office dollars are still the primary way that we measure whether a movie worked for audiences. But there are other ways that a film can achieve notoriety. When your film becomes a meme, it doesn’t automatically translate to box office receipts, just ask Morbius, but it does mean that awareness increases in a big way, and Baz Luhrmann’s Elvis is now seeing exactly that happen.

It all started with a Twitter account that follows Elvis star Austin Butler tweeted out some pictures of him looking like Elvis Presley in 1977, just before he passed away. Unlike Butler’s portrayal of the young, vibrant Elvis from earlier in the film, here Butler looks old and worn out. He’s covered in sweat while standing perfectly still. Of course, these pictures might actually be more real than we think, considering portraying Elvis actually took a lot out of Butler.

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