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A series of viral TikTok videos showcasing incredible hair transformations have taken the internet by storm.
TikTok users have been wowed by astonishing before and after pictures that are the result of a revolutionary, non-surgical hair loss treatment that involves no medication.
One video, which shows the hair piece in use and has over 260,000 views, shows Brad Baker, 40, revealing his completely bald scalp.
Yet moments later, he appears not only younger, but also with a full head of curls.
Known as hair systems, the wigs are said to be especially realistic because they are formed of individually woven strands of hair.
Starting at around £150, hair systems are gaining in popularity across the UK, as a safer and less invasive alternative to hair transplant surgery that can involve weeks of recovery, meticulous after care and life-long medication.
In a video that gained over 24,900 views posted to TikTok, Nick Mackenzie, an ambassador for hair systems specialists Lordhair, documented his at home-transformation, after he started to lose his hair at 17-years-old.
The clip shows how in just 30 seconds, he completely transforms his appearance.
In the video, Nick uses a fabric pen to mark the hairline before applying adhesive tapes around the side and back of the hair-system.
The hair piece is then seamlessly folded on to the scalp and blended into the remaining hair.
The caption simply reads: ‘Hair: champion’.
Brad Baker, an award wining hairstylist, from Clapham, London has suffered with hair loss since his early teens.
As the founder of B-Spoke Systems, whose tag line reads ‘hair loss never looked so good’, Brad is dedicated to breaking the stigma associated with male pattern baldness.
He said loosing his hair at such a young age was like ‘loosing his identity’.
After trying everything from hair loss creams, tablets and at-home hacks, in 2022, he started wearing hair systems full time.
He said: ‘Hair is a form of self-expression. When I was growing up, it was the era of the mohawk, something I used to only be able to dream of. Now, I wear a system because I want to connect to the real me, not because I am hiding or insecure.’


Brad Baker, 40, started to loose his hair as a teenage. By 25, he had lost almost all his hair. Now he is dedicated to challenging the stigma around hair loss.
The non-surgical hair pieces can be made from real or artificial hair which is affixed to the scalp with an adhesive that is scrubbed off after three to six months and reapplied.
The systems are said to last longer than traditional toupees and can even be worn in the shower, overnight or during exercise.
But, the hair stylist warned, all these activities will reduce wear time.
‘There are all those things you should be doing to maintain hair, as you normally would. Obviously, the more chlorine and sweat that builds up, the more you have to wash it,’ said Mr Baker.
‘But, the technology is getting so much better. I went through a bit of a wig hiatus before but now, the systems are so good, allowing people who suffer with hair loss to look better than ever,’ he added.
Male pattern baldness, or androgenic alopecia, is believed to affect between 40 and 50 per cent of men worldwide.
The condition is caused by a combination of genetic factors and an imbalance of sex hormones that gradually lead to the permanent loss of hair follicles.
Having suffered with thinning hair since the age of 13, Mr Baker was open to trying anything to regain his self-confidence.

Casting shoot for B-Spoke Hair Systems, before hair system.

Casting shoot for B-Spoke Hair Systems, after hair system.
‘I noticed after that, my hair really started to thin and fall out. By 25 I really didn’t have much left,’ he said.
Mr Baker sought help from a hair loss specialist who prescribed a treatment that has been proven to reverse genetic hair loss.
Minoxidil, sold under the brand name Regaine in the UK, increases blood flow to the hair follicles, which in turn enables hair to grow for longer and at an accelerated rate.
However, it is not intended to treat hair loss caused by other factors including stress, illness or even iron deficiency, the NHS warns.
Users also need to take minoxidil for life to have a lasting benefit.
‘When I stopped taking the treatment, all the hair that I had managed to grow began to fall out,’ he said.
‘I tried to mask it for as long as I could, using hair mascara, bleaching and combovers. But one day I went for a hair cut and there was basically nothing left.
‘I shaved it all off and cried for two days straight. It was a total Britney moment’, he recalled.
But he missed the look of having real hair.
‘In the moment it wasn’t a difficult decision, I just grabbed the clippers and it was gone’, he said.
‘But afterwards I felt this real sense of loss, I was grieving the hair I had grown up with and everything I knew. It was a loss of that person looking back at you in the mirror.
‘When I kept my head shaved, people would see me in the street and turn the other way because they assumed a skin-head with tattoos is a certain kind of person, but that’s not me.
‘Hair is a sense of self-expression, so saying goodbye to it definitely felt like loosing my identity’, he added.
Then, Mr Baker came across hair-systems.
‘I bumped into one of my clients who had been suffering with thinning hair for quite a while, but he had this amazing blonde quiff. That’s when I first learned about hair systems’ he said.
He says he now has the courage to really make a difference, helping people of all ages, from 24 to 60 through their hair loss journey.
He has since opened his own salon, B-Spoke Systems in Elephant and Castle, London, dedicated to creating a safe space for anyone experiencing hair loss.
He also shares videos of him redoing his hair on TikTok, gaining over 25,000 views on his installation videos.
The hairstylist says he has seen a positive shift in the way in which men are starting to open up about their appearance and are more happy to talk about how they feel about hair loss.