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Millions of people know the struggle that is weight loss. While it may come easily for some, that is rarely the case for the majority. Is it any wonder that AI has nudged its way into the industry and had a huge impact?
With the Simple app, you’ll discover the effect it can have on your own efforts — so effective, in fact, that users have dubbed it ‘life-changing.’

Take control of your weight loss efforts with the app that makes it ‘simple’ to hit your goals! The Simple app is AI-powered and science-led, with expert guidance to help you on your journey.
The app is fun and easy to use, allowing you to monitor your progress, get help 24/7 with your personal AI coach (named Avo), and make smarter choices.
Millions have reported amazing results using the app, noting they’re stronger, fitter, and more motivated to keep going.
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Countless users have shared phenomenal results using the Simple app, including Brianna, who saw a stunning 60-pound weight loss over the course of 36 months
And it’s all thanks to Avo, the built-in AI coach that gets to know you, learns your habits, identifies your setbacks, and helps you carve out a path to success.
You’ll have the opportunity to keep track of fluid intake, meals, and exercise, and based on that information, Avo provides you with helpful guidance to help you make the best choices to support your goals.
It’s basically the accountability partner you’ve always wanted, gently nudging you to have some water if you haven’t logged any into your account and helping you stay excited and motivated through your journey.

Debi saw an amazing 76-pound drop in only nine months, going from a size 20 to a size 12 and sharing that she feels ‘fabulous’
The Simple difference is, well… simple. Avo is always there, 24 hours a day, every day of the week. Concerned about hitting a plateau? Wondering how to break that late-night snacking habit? Avo’s got you every step of the way.
Absolutely all of the information provided is science-led and carefully reviewed before you ever see it — so you can have confidence in its accuracy.
Good habits kick in from your very first day using the Simple app. You’ll receive a customized plan every single day, and each one is carefully built around your goals, your progress, and your energy levels.
It can even help you decide what to eat while you’re dining out! Not sure about the healthiest option on the menu? Let Simple provide you with some insight about each dish so you can make a smart choice.
Naturally, feeling motivated is a huge part of your success as you inch your way closer and closer to a healthier body. Simple cheers you on as you go, whether you had a nutrition win or squeezed in a workout.

In just one year, Laci lost 86 pounds — and she’s one of millions who have seen incredible success using the Simple app
Users have reported incredible results using Simple, sharing that everything from their habits to their physiques has changed for the better.
‘It’s been life-changing to see my eating habits in a whole new way, said Joelle, who lost 50 pounds. ‘Simple taught me to be more mindful of my meal planning.’
Debi, who shed 76 pounds using Simple, shared that the app ‘made it really easy for me to keep track of my water and tea intake, as well as my foods, and the hours I’ve been fasting. I finally feel like I’m in control of my health!’
‘If you’re honest with what you put in, you’ll get feedback from the app that I feel has been super helpful,’ commented James, who saw a 30-pound loss.
Your health is everything — but getting to a healthier place in life doesn’t have to be hard. With the Simple app, you’ll have all of the support you need to hit those goals!