Rep. Zach Nunn (R-Iowa) is introducing a unique method to promote the “One Big, Beautiful Bill” in his district by using his official office funds for a professional digital video ad campaign to highlight significant tax components of the legislation.

A 30-second ad set to release on Friday, first revealed to The Hill, showcases waitress Erika Pirtle from Whisky River Bar & Grill in Ankeny, Iowa, who discusses the advantages of the large-scale law that exempts tips from taxation.

“Waiting tables isn’t easy. We work hard, and most of what we take home comes from tips. The One Big Beautiful Bill finally gives workers like me some real relief,” Pirtle states in the ad. “For the first time, I’m not getting taxed on tips I earn. That’s huge.”

Pirtle expresses gratitude to Nunn for ensuring service workers were considered in the bill, stating: “At the end of a long shift, it means a lot to know that Washington finally understands how hard we work. This is pro-worker, plain and simple, and it’s about time.”

Nunn is spending $12,000 on the digital ad buy targeting his district, his office told The Hill.

That comes from his official taxpayer-funded office funds, not campaign funds despite the video’s production giving it more of a campaign ad feel.

Lawmakers can allocate office funds to disseminate mass communications to their constituents on issues related to their representational responsibilities, provided they are not campaign-related and do not include a call to action, subject to approval within the House. This practice, known as franked communications, is also used for sending mail and newsletters to constituents and sometimes faces criticism for its similarity to campaign ads.

In recent years, members of the House have used franked communications on radio, television and digital ads.

Now, Nunn is utilizing this tool to promote the “One Big, Beautiful Bill,” with this ad being released as House Republicans are receiving some criticism for not sufficiently promoting President Trump’s landmark legislation.

Former Trump adviser Steve Bannon said on his “War Room” podcast this week that he has not “seen a massive effort to sell the big beautiful bill and actually what it stands for.”

Earlier in the week, Nunn’s office debuted an ad with Iowan Sarah Curry praising the tax cuts, the Des Moines Register reported. Curry appeared in the ad in her personal capacity but works for the pro-tax cut organization, Iowans for Tax Relief.