Justin Bieber’s newest display on social media, intended to support his wife Hailey, faced criticism from fans. This comes soon after his viral remark suggesting she would ‘never’ be featured on a Vogue cover.

The 31-year-old musician took to Instagram to share an Allure post about Hailey’s brand, Rhode Beauty, being introduced at Sephora. However, the absence of a caption sparked frustration among his followers.

One fan wrote: ‘Did you tell her she’d never be in Sephora?’ while a second typed: ‘aww she made it on sephora, sadly.

Others penned: ‘Let me guess, you also told her she wasn’t going to make it?

‘”i Told Hails , you’re not going to get it in Sephora but sadly was mistaken… “‘ 

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‘but unfortunately it was.

‘Were you sadly mistaken about that too? 

‘Justino do not write anything about it.. just leave it like that thanks

‘he knew to keep quiet ab this one’

‘man got scared to put a caption this time.’ 

Others quipped that Hailey had shared the post, writing: ‘Hailey give his phone back’ and ‘Hailey is that you?’

Last week Bieber was on the receiving end of substantial backlash after revealing he cruelly told Hailey that she would never grace the cover of Vogue during a heated argument.

On the same day his spouse, 28, achieved her dream, the pop star divided the internet over his Instagram post congratulating her on the feat. 

The Sorry hitmaker’s sense of humor did not land with his or Hailey’s fans as he  divulged why her Vogue cover was a full circle moment for them as couple.

‘Yo this reminds me when Hailey and I got into a huge fight, I told hails that she would never be on the cover of vogue, Yikes I know, so mean, For some reason because I felt so disrespected I thought I gotta get even,’ he explained. 

Justin continued: ‘think as we mature we realize that we’re not helping anything by getting even, we’re honestly just prolonging what we really want which is intimacy and connection.’

He concluded his post by writing a message directly to Hailey, which read: ‘So baby u already know but forgive me for saying u wouldn’t get a vogue cover cuz clearly i was sadly mistaken.’ 

Many saw his caption as a backhanded compliment and something ‘so unnecessary’ to share with his more than 294 million Instagram followers. 

‘It’s okay to have secrets Justin,’ one commented. 

Another wrote: ‘You couldn’t waterboard this information out of me lmao.’ 

‘Why would you write something like that… put that phone down please,’ a third urged.

Others criticized him for accidentally writing ‘sadly mistaken’ versus ‘happily’ mistaken, since he obviously meant to congratulate her on the achievement. 

In the interview, reporter Alessandra Codinha shared that Justin emailed her a cute note about his wife of seven years.

‘I’ve done a lot of dumb things in my life,’ he wrote to the journalist by email, ‘but the smartest thing I’ve ever done was marry Hailey.’

The Canadian artist also shared he loves family life with the beauty: ‘I’m walking in the days I always dreamed of.’

As far as having more kids they both want that. She definitely wants at least one more baby, maybe more, the Vogue writer shared. But Hailey plans to take it ‘a kid at a time.’

Hailey also noted that Justin sees her as a ‘superhero’ after welcoming their child: ‘At least that was the case for me,’ she added.

And Hailey added their baby made their marriage even stronger.

‘It’s been my biggest teacher so far,’ she said, ‘the biggest teacher in my relationship. You see your partner so differently.’

Justin is an ‘amazing dad,’ she added: ‘I think you empathize with your parents a lot more. There’s so much perspective that comes with it.’

Justin also emailed the writer this note in support of his wife: ‘She’s in the spotlight, and has the attention because of her effortless knack for style, business, art, and fashion. And the way she makes being a mom and wife look easy.’