MAGA, Inc., the super PAC aligned with President Donald Trump, is jumping into the midterm fight in a big way, committing $10 million to boost Republican Texas Attorney General Ken Paxton’s U.S. Senate campaign, according to a fresh filing with the Federal Election Commission.
Paxton is facing a fiercely competitive general election against Democratic state Rep. James Talarico, with recent polling repeatedly showing the Texas Senate race running at a near dead heat.
The multimillion-dollar investment is expected to fund a statewide advertising push, including both television spots and digital campaign ads.
Trump has already played a major role in Paxton’s 2026 Senate bid, with his endorsement earlier this year helping the Texas attorney general defeat incumbent Sen. John Cornyn in the Republican primary.
“While James Talarico has a record of raising taxes on working families, my Protecting the Texas Promise Agenda cuts costs and makes life more affordable. Thank you, President @realDonaldTrump, for your support,” Paxton posted Saturday on X while sharing news of the ad purchase. “Together we will win for Texas and America.”
The ad buy follows weeks of political chatter over whether MAGA, Inc. would put serious money behind Paxton in one of the most closely watched Senate contests of the midterm cycle.
Talarico’s campaign pushed back sharply, telling Fox News Digital, “Billionaire-backed dark money groups are lying about James Talarico because they’re scared of the people-powered movement we’re building to fix this broken, corrupt political system.”
Talarico, who has advocated raising taxes on wealthy Americans, also criticized billionaires traveling to the Republican midterm convention set to begin Wednesday.
“Next week, billionaire mega-donors and their puppet politicians will gather at a convention in Dallas to clink champagne glasses and toast their own corruption,” he said.
“They’re paying $20,000 for entry to a Billionaire Ball celebrating corrupt tariffs, billionaire tax breaks, and a new forever war that are all driving grocery costs through the roof. We’ll be doing something different. We’re bringing Republicans, Democrats and independents together to collect groceries for our neighbors who have been screwed over by corrupt politicians.”
Calling him “High Tax Talarico,” MAGA Inc. spokesperson Alex Pfeiffer told Fox News Digital the Democrat “wants to take money out of Texans’ pockets. MAGA Inc. is going to ensure Texas knows about Talarico’s radical policies and elects Ken Paxton to the US Senate.”
Talarico’s campaign has raised $72 million since the campaign began, mostly from small donors, compared to $16.8 million by Paxton’s campaign, according to the Texas Tribune.
The two anti-Talarico ads slam his policies on taxes and rural hospitals while touting Paxton’s support for doubling the child tax credit, allowing tax breaks for medical expenses and a $50,000 deduction for first-time homebuyers.
MAGA, Inc. has around $400 million in campaign funds, which Trump called “my money” while speaking to reporters this week, adding, “I’m going to spend whatever amount of money necessary to try and help us.”
