Share this @internewscast.com

A local St. Louis news station apologized after facing backlash for describing a minority homeowners as “colored” during a broadcast.

On the Feb. 26 evening newscast, a KMOV First Alert 4 anchor referred to minority homeowners as “colored” while teasing a story about Black homeowners and real estate appraisals.

The anchor issued an apology on-air the following day.

“Last night at this time, I read an outdated racial term on-air during a story. The word should have never come out of my mouth, and it does not reflect who I am or what First Alert 4 represents,” anchor Cory Stark said. “It was unacceptable, and we are meeting with community members as we strive to do better every day.”

KMOV did not immediately respond to an NBC News request for comment.

The station promptly received backlash for the incident, including the National Association of Black Journalists (NABJ).

“It is upsetting that such a slur would make it to air. The term is outdated, offensive and racist,” the association wrote in a statement Friday. “We are concerned that no one in the KMOV newsroom caught this error, and we question KMOV’s editorial process when it comes to cultural awareness.”

“Given that St. Louis’ population is 43% Black, and the city is no stranger to racial strife, we would hope KMOV would be more sensitive in how it covers the Black community,” NABJ added.

The National Association of Black Journalists also suggests KMOV and Grey Television, the company that owns the station, should retrain employees on diversity, equity and inclusion issues.

Share this @internewscast.com
You May Also Like
Woman in floral dress sitting on a pink couch.

Younger Girlfriend Who Identified Body of Putin’s Minister May Be Barred from Funeral Amid ‘Suicide’ Controversy

THE girlfriend of Vladimir Putin’s transport official who was found dead ahead…
The US faces more frequent extreme weather events, but attitudes and actions aren't keeping up

U.S. Struggles to Adapt as Extreme Weather Events Increase

WASHINGTON (AP) — In 1987, central Texas experienced lethal flooding, leading some…

“My Continued Belief: My Brother Jeffrey Epstein Was Murdered; Questions Arise Over ‘Missing Minute’ in CCTV Despite FBI Findings”

JEFFREY Epstein’s brother has insisted the paedo financier was “most likely murdered”…
Sheriff highlights drop in murders, addresses questions on new jail at JSO town hall

Sheriff Discusses Decrease in Homicides and Answers Jail-Related Queries at JSO Town Hall

Sheriff T.K. Waters addresses public safety concerns and questions on jail at…
Philadelphia workers and city reach a deal to end strike that halted residential trash pickup

Philadelphia Workers and City Reach Agreement to Conclude Strike Disrupting Residential Trash Collection

Officials announced Wednesday that an agreement has been reached between Philadelphia city…
Christian Horner fired by Red Bull after 20 years running the F1 team

Christian Horner Dismissed from Red Bull after Two Decades Leading F1 Team

Horner, once a driver with his career peaking just below Formula 1,…
Erin Patterson, found guilty of murder.

“Doctor Reveals How He Quickly Suspected Mushroom Killer Erin Patterson’s Guilt”

THE doctor who treated Australian mushroom killer Erin Patterson has revealed how…
More than 12,500 customers affected by power outages in Jacksonville area Wednesday

Over 12,500 Jacksonville Residents Experience Power Outages on Wednesday

JEA said the outages were due to the weather, mostly lightning strikes.…
Disturbing surveillance footage shows tourist French Alps plane crash that killed three people

Chilling Video Captures Plane Crash in French Alps, Resulting in Three Fatalities

Unsettling surveillance footage shows a tourist plane slam into the ground nose-first…
Fire-damaged house.

Tragic: 13-Year-Old Cancer Survivor Loses Life in House Fire Sparked by Fireworks Debris

A farmhouse fire killed a 13-year-old girl just days after she beat…
Portrait of a young woman in a yacht crew uniform.

Young Stewardess, 20, Fatally Stabbed in Engine Room of £9.5m Luxury Yacht Near Billionaire’s Island

A YOUNG crew member has been brutally killed on board a luxury…
Mugshot of a young woman.

17-Year-Old Girl Turns Herself In for Alleged Murder of Mom and Stepdad, Shot Three Months Ago

A TEENAGER in Georgia has been arrested and charged with the murder…