As the chill of winter sets in, Britons are being advised to take steps to ward off itchy skin. With the mercury dropping, central heating systems are being cranked up, which can strain our skin.

Many might notice their skin becoming drier, with symptoms like flaking between the eyebrows, scaling on the cheeks, and widespread redness. This phenomenon, often referred to as ‘winter skin,’ can make the skin appear dull, rough, and more sensitive, potentially aggravating conditions such as eczema or rosacea. Dr. Anjali Mahto, a consultant dermatologist and founder of Self London, describes this season as a “perfect storm” for skin issues. Factors like increased alcohol consumption, lack of sleep, cold weather, and the effects of central heating can leave our skin dehydrated and parched. Dr. Mahto explained to The Telegraph, “Once the central heating is turned up, the humidity in an average UK home can drop to 20% or 30%, which is even drier than some deserts. In such conditions, the air absorbs moisture from the skin’s surface layer.”

She further noted, “Warm indoor air also diminishes blood flow to the skin, meaning it receives fewer nutrients just when it needs them most.”

To counteract this, Dr. Mahto suggests placing bowls of water near radiators to help increase humidity levels. The NHS also advises maintaining a comfortable indoor temperature of about 18°C.

Both Dr. Mahto and the NHS emphasize the importance of keeping the skin hydrated to replenish the moisture and lipids that the environment strips away.

According to Dr. Mahto, “It’s not about using heavy creams, but rather about rebuilding the skin’s natural barrier. I always encourage people to focus on replenishing what the environment takes away.”

“Gentle cleansing, moisturising and choosing formulas rich in ceramides and fatty acids can make a difference”

Be sure to avoid moisturisers and cleansers with harsh chemicals such as alcohol, sulphates, and heavy silicones. These can dry the skin out more. As can applying moisturiser without first gently exfoliating away dead skin cells, which will block absorption.