In a strategic move to enhance its offerings, OpenAI has unveiled a new premium subscription for ChatGPT Pro, priced at $100 per month. This latest tier promises a substantial increase in the usage of its Codex coding tool, offering five times more access compared to the existing $20 monthly Plus subscription. OpenAI highlights that this tier is tailored for those engaging in longer, more intensive Codex sessions.

As competition heats up in the AI landscape, OpenAI’s new Pro tier aims to entice users who might be considering Anthropic’s Claude Code tool. The $100 monthly subscription is positioned to directly rival Anthropic’s similarly priced “Max” tier for Claude. With this move, OpenAI provides a compelling middle-ground option for users between the more economical $20 Plus tier and the more costly $200 Pro tier.

Interestingly, OpenAI now offers dual “Pro” tiers. While both maintain access to all Pro features, the higher-priced option extends even greater usage limits, catering to the most demanding users.

Despite these new offerings, OpenAI assures users that the ChatGPT Plus remains an excellent choice at $20 for consistent, everyday Codex usage. For those with lighter needs, the company also offers an $8 monthly Go tier and a free tier, ensuring a range of options to suit different user requirements.