A white satin jacket that belonged to Donald Trump during his ownership of the New Jersey Generals football team is now available for auction.
This jacket, adorned with the team’s signature red, white, and blue hues, is currently up for bids at Grey Flannel Auctions. As it stands, the auction has received a single bid valued at $2,500.
The auction listing reveals that this unique piece hails from the mid-1980s, a period when Trump held the majority stake in the United States Football League (USFL) franchise.
Embellished with the Generals’ logo on the left side and Trump’s name stitched in red on the right, the jacket also contains an O’SHEA New Jersey label in the collar, alongside a wash tag. The listing notes some rust on the buttons.
Grey Flannel Auctions describes this item as “an original game-issued team jacket personally owned by Donald Trump during his tenure as owner of the New Jersey Generals.”
The jacket is highlighted in the listing as “properly marked and presented to us as an owner’s jacket,” and is reported to be in excellent condition.
One of Donald Trump’s former USFL jacket’s has been listed for an online auction
Grey Flannel Auctions’ listing for Donald Trump’s New Jersey Generals team jacket
Trump pictured during his tenure as majority owner of the New Jersey Generals back in 1984
Under Trump’s ownership, the Generals went 14-4 in their first season and twice defeated the eventual champions, the Philadelphia Stars.
Trump only bought into the USFL after striking out in his effort to acquire the NFL’s Baltimore Colts in 1983.
A year later, Trump had a reported chance to buy the Dallas Cowboys for just $50 million but declined, allowing Jerry Jones to acquire the franchise for $140 million later in the decade. Now the Cowboys rank as the most valuable team in sports with a $13 billion valuation from Forbes.
And Trump wasn’t only using money to get an NFL team. He also tried using leverage, according to Jeff Pearlman’s 2018 book, ‘Football for a Buck: The Crazy Rise and Crazier Demise of the USFL’.
Launched in 1983, the USFL was a spring football league that boasted a surprising array of talent, including future Trump political ally Herschel Walker.
One year into the league, Trump would buy Walker’s team, the New Jersey Generals, which he’d own until the league went bust in 1986.
The USFL’s abbreviated history is defined by several clear mistakes, like the decision to add six new franchises after a promising inaugural season in 1983.
But perhaps the bigger misstep was choosing to move its season to the fall in 1985 and challenge the NFL directly – a decision that was influenced heavily by Trump.
The white satin New Jersey Generals jacket once owned by Trump that’s up for auction
Detail of ‘Trump’ embroidered in red on the right breast of the Generals jacket
Close up of O’SHEA label sewn inside the collar of Trump’s New Jersey Generals jacket
‘In the lead-up to buying the team, he was all about spring football and how great the league was, and, ‘I love what the USFL is doing and blah blah blah,’ Pearlman told DailyMail.com in 2018.
‘He gets approved as an owner, he buys the team, and immediately: ‘We need to move to fall; we need to take on the NFL.’
‘His big line was: ‘If God wanted football in the spring, he wouldn’t have invented baseball.’
According to interviews conducted by Pearlman, Trump’s initial plan was to have the USFL fold and the NFL absorb the Generals as an expansion franchise.
However, during a meeting with then-NFL commissioner Pete Rozelle in New York City’s Pierre Hotel in 1984, that plan was foiled.
‘He basically said to Rozelle,’ Pearlman explained, ‘I don’t really give a s*** about the USFL. I want an NFL team. What do I have to do to get in the NFL?’
‘It was basically an offer to throw the USFL under the bus.’
Trump at a 1985 press conference during his tenure as New Jersey Generals owner
Trump did not get the answer he was looking for.
‘Rozelle said to him, ‘As long as I’m the commissioner, you’re never going to have a team,’ Pearlman continued. ‘He didn’t trust him. He thought he was a scumbag.
‘He didn’t say, ‘I think you’re a scumbag,’ but Rozelle made his feelings toward Trump very well known. [Rozelle] also made them well known during the trial when he testified.’
Unable to pay its bills, the league folded before the 1986 season.
Bidding for Trump’s jacket is open until November 16, according to Grey Flannel Auctions.
