Luke Littler is not your typical teenager. At just 19 years old, he has already carved out a name for himself as a cultural and sporting sensation. Littler made history as the youngest-ever finalist in the PDC World Darts Championship and has clinched the title of world champion twice.

Beyond his prowess on the dartboard, Littler has amassed significant wealth. With nearly £3 million in prize money from competitions and lucrative endorsement deals with big brands like boohooMAN, Xbox, and KP Nuts, he stands as one of the wealthiest teenagers in the nation.

Recently, Littler renewed a £1 million contract with boohooMAN. His partnership with Target Darts is also a substantial financial venture, estimated to be worth £20 million over the next ten years.

In addition to his darting achievements, Littler has a bustling side business on eBay. Operating under the username lukethenuke180, he lists Topps football cards for sale. These range in price from £4.91 for a Bruno Fernandes 100th assist card to £245.10 for a signed Diego Simeone card.

His latest listings from a week ago include a signed card of Tottenham’s Harry Gray priced at £21.50 and an Arsenal Eberechi Eze card. The priciest item currently is a signed Rio Ngumoha card, offered at £94.30 or best offer.

The 19-year-old’s performances at the oche have earned him just under £3 million, while he also has lucrative endorsement deals with brands such as boohooMAN, Xbox and KP Nuts

Littler’s eBay account, entitled lukethenuke180, has seen plenty of activity advertising Topps football cards for sale in recent months

After banking the sport’s biggest prize for a second time at Ally Pally in January, Man United superfan Littler revealed how he had become interested in football trading cards

Littler’s eBay account, which he set up in October last year, reflects a bustling trade with 324 items sold and a commendable 98.1% positive feedback from satisfied buyers.

One buyer wrote: ‘Excellent purchase and great value for money. Well packaged and fast delivery. The description hit the bullseye (two darts emojis). If you’re thinking of purchasing off the Nuke, give him the green light as he’s ready to go.’

After banking the sport’s biggest prize for a second time at Ally Pally in January, Littler revealed how he had become interested in football trading cards after being introduced to the live-shopping app Whatnot by his YouTube friend Angry Ginge.

He said after the win: ‘I’m into football cards at the minute, so I might have to treat myself to a few boxes. Just a few.

‘Panini cards, Topps cards, anything. It’s Ginge’s fault really; he got me into Whatnot.

‘You bid and they will open a box and then they say you get Cristiano Ronaldo, you get a Ronaldo card. I will treat myself to that.’

A week later, the Manchester United superfan shared a picture to his Instagram story of him and girlfriend Faith Millar packaging up a huge bundle of cards – including a Kobbie Mainoo collectable.

Millar posted a picture of Littler on the floor packing parcels with the caption: ‘Well, that was a mission’.

Rebecca May, PR Expert and Founder of RM Publicity, believes that Littler’s card trading is just another – perhaps unknowing – move by the youngster to improve his own marketability.

‘Littler’s move into streaming and selling signed trading cards online is a very savvy business move,’ May tells Daily Mail Sport. ‘It allows him to diversify his income and build a personal brand outside of professional darts. 

‘It also makes him more of a lifestyle brand, he has interests beyond darts, which makes him a more dynamic and marketable talent.

Just a week after winning the PDC World Darts Championship in January, Littler was advertising and packaging a raft of collectable football cards on his eBay page

Littler is wrestling with the likes of Jude Bellingham, Emma Raducanu and Keely Hodgkinson for ‘national treasure’ status

‘Some sports stars can feel untouchable, but with Luke he comes across like someone you’d actually know in real life – someone you get behind and cheer on. He also has interests that are similar to his age group, which makes him even more relatable in my view.’

The Warrington star has £2,962,000 on his PDC ranking list, and he said earlier in the year that he would like to break the £3 million mark this year.

‘Obviously it’s a lot of money. I’m the first player to break the £2 million mark,’ he said.

‘Hopefully I can try and get up to £3 million. I’ve said it before in the past, us as a family we’ve never had this sort of money. So I’m not going to go and waste it. I’m not going to change. I’m not going to start buying stuff. I’ll just stay as I am.

‘I don’t need to change. This is me as I am. Even when I’m at home, I’m the same person. I’m just a darts player at the end of the day. People call me a celebrity but I’m just a boy living his dream.’

And May believes the sky is the limit for Littler, who is wrestling with the likes of Jude Bellingham, Emma Raducanu and Keely Hodgkinson for ‘national treasure’ status – and has made darts ‘cool again for a whole generation’.

‘Based on his current trajectory, Luke’s profile will continue to grow and his market value could exceed £50million over the next 10 years,’ she adds. ‘The top end of this could reach £90+million in ideal conditions.

‘He likely remains just behind global-facing sporting icons like Bellingham in terms of overall international marketability at the moment, but ahead of (the likes of) Raducanu and Hodgkinson in terms of deal value and momentum. He is certainly challenging many global football stars.

‘He has made darts cool again for a whole new generation, and not only is he doing amazing things for his sport, but more broadly on a mainstream scale he is becoming an icon that people can also relate to.’

Who knows how much a signed Luke Littler trading card will sell for one day.