Meghan Markle has given followers a glimpse of a family moment with her daughter Lilibet, sharing footage of the pair preparing jam for a new promotional video for her lifestyle company, As Ever.
In the clip, Meghan stirs a saucepan on the stove as five-year-old Lilibet works with a bowl of what appears to be jelly nearby.
The video, uploaded to Instagram on Tuesday afternoon, shows the Duchess of Sussex turning to her daughter and asking, “What do you think, Lili?”
Lilibet responds in an American accent: “I think it’s beautiful.”
The sweet exchange appears within a longer montage highlighting Meghan’s As Ever brand, shortly after she revealed plans for a Christmas hamper.
The 45-year-old entrepreneur also features in a playful moment, attempting to fit 10 raspberries into her mouth at once.
The promotional footage also shows rows of As Ever jam jars moving along a production line. Meghan is later seen wearing full beekeeping gear beside a hive at the former Montecito home she shared with Prince Harry, as well as presenting a hamper containing her honey.
The Sussexes are reported to have made an unexpected return to the UK over the summer with their children, Archie, seven, and Lilibet, ahead of the new school year.
Meghan Markle has offered fans a fresh look at herself and daughter Lilibet making jam for an As Ever promotional video
The light-hearted montage includes a moment in which Meghan attempts to eat 10 raspberries at the same time
Meghan is also shown looking over a hamper with Prince Harry
Since returning, Meghan and Harry have continued to ask for privacy surrounding their children. In the new footage, only Lilibet’s red hair and a small section of her face are visible.
Set to The Cranberries’ Dreams, the montage combines childhood photographs of Meghan with images from her own family life, including a picture of her and Lilibet sitting outdoors in the sunshine.
Another image appears to capture Meghan carrying either Archie or Lilibet, with the child wearing a broad-brimmed straw hat.
The post also includes a selfie of Meghan in bed with one of the family dogs, working on a laptop, alongside what seems to be a mood board filled with flowers, tea and fruit.
One panel carries the message: “Did I tell you to serve other people if only in a small way. There is growth and satisfaction in being part of something larger than yourself and your life will be richer for knowing this.”
A second section features the line: “Behind every successful woman is herself.”
In her caption, Meghan referenced her former blog, The Tig, while looking back on the “entrepreneurial spirit” that saw her sell homemade scrunchies, Girl Scout cookies and lemonade during childhood.
Reflecting on As Ever’s progress, the Duchess said she feels “so proud” and “grateful” to see how much the brand has grown.
Meghan Markle recently gave subscribers an early look at products from As Ever’s Christmas collection in a newsletter
The Duchess of Sussex’s ‘Holiday Collection’ basket comes pre-filled with peppermint and lemon-and-ginger tea caddies, a trio of spreads, flower sprinkles and Meghan’s scented candles
Thanking her team for their assistance, she made no direct mention of her husband Harry, 42, but did credit a ‘community of love’ and a ‘squad of support’ for ‘bringing this vision to life’.
Writing on Instagram, she said: ‘When I was about eight years old I started my own business making handmade scrunchies I sewed on my grandmother’s Singer sewing machine and sold for $1 a piece.
‘I sold Girl Scout cookies, had lemonade stands, worked in a frozen yogurt shop and had countless other jobs. My entrepreneurial spirit was always there.
‘As I shared years ago on The Tig (PS, love you ladies): “Behind every successful woman is herself” – and that’s true… but there’s more: a community of love, a squad of support, an amazing team.
‘As I pinch myself looking at how this brand has grown, and as we introduce our holiday collection, I feel very proud, and grateful.
‘A huge thanks to my team at As Ever. So proud of what we are creating together. Thanks for helping bring this vision to life.’
Her new Christmas hamper was announced in a newsletter titled ‘Merriment in the making’, which teased a wicker basket with a leather As Ever tag with gold lettering.
The hamper comes pre-filled with peppermint and lemon-and-ginger tea caddies, a trio of spreads, flower sprinkles and Meghan’s scented candles.
While the price is yet to be announced, an earlier version of Meghan’s hosting set, which contains many of the same products, costs $155 (£117).
Meghan announced she is creating a festive range for her lifestyle business, As Ever, last week, when she opened pre-orders for a £112 chocolate advent calendar that is only available to buy in the US.
The calendar – ‘inspired by her Montecito home and garden’ – features a festive illustration of the £11million mansion she and Prince Harry called home for six years.
A press release declared ‘every detail was considered with care, including countdown numbers hand-painted in Meghan’s own penmanship using edible gold lustre.’
Flavours include strawberry, raspberry, blackberry and orange marmalade, plus what is described as a ‘special chocolate finished with Meghan’s own flower sprinkles’.
However, one British vicar who politely criticised the product has been forced to lockdown his X account after being branded a ‘demon’ and a ‘disgrace to the cloth’ by supporters – known colloquially as the Sussex Squad.
The row began when Anglican priest and London university chaplain Reverend Daniel French suggested that people could instead buy a £6 Christian advent calendar that is almost 20 times cheaper and contains Fairtrade chocolate.
The alternative he recommended also raises money for a leprosy charity and comes with a ‘little booklet on the meaning of Christmas’, he told his followers.
But Rev French’s post sparked a backlash from members of the Sussex Squad, who branded him ‘satan spawn’ and ‘evil’, while claiming he had an ‘ugly heart for a so-called Christian’.
His Protestant colleague Father Chris Phillips – whose parish is in Benhilton, south-west London – backed the priest on X, prompting a fresh wave of angry responses, to which he replied that he had ‘encountered the Sussex Squad on here’, adding: ‘Wow.’
His defenders have said he has been ‘terrorised’ by ‘deranged trolls’ ever since, forcing him to lockdown his account. Trolls claimed he was a ‘coward’ for doing so.
Meghan’s advent calendar announcement came only days after Buckingham Palace shared their own advent calendars, which was almost £100 cheaper, with prices starting at £25.
Other products in Meghan’s ‘Holiday Collection’ include ‘botanical confection’ chocolates developed by Los Angeles brand Compartes as part of an ‘ongoing collaboration’ and ‘The Keepsake Double-Deck Parlour Card Set’ with the As Ever logo.
