NBC Steps Up To Help Those Affected By The Ukrainian Crisis With Special Broadcast
Share this @internewscast.com

NBC has announced that they will air Ukraine: Answering the Call, an hourlong primetime special aimed at educating, raising funds for those whose lives have been shattered by the crisis.

A press release says that this is the network’s response to the call from Ukrainian President Volodymyr Zelensky who has challenged Americans to use their voices to reach those who want peace.

The evening will include special appearances by Sheryl Crow, Billie Eilish & Finneas, Paul McCartney, Jon Batiste, Kristen Bell, Brandi Carlile, Jeff Daniels, Vera Farmiga, Lena Headey, Alicia Keys, Simu Liu, Julianne Moore, Brad Paisley, Rosie Perez and more.

Interspersed throughout the hour, NBC News will share stories of people around the world who are impacted by the crisis in Ukraine.

Broadway veterans Rachel Bay Jones, Brenda Braxton, Liz Callaway, Lilla Crawford, Juwan Crawley, José Llana, Beth Malone, Andrea McArdle, Bonnie Milligan, Orfeh, Krysta Rodriguez, Seth Rudetsky, James Wesley and NaTasha Yvette Williams will perform a special rendition of “What the World Needs Now is Love.”

During the broadcast, viewers can help impacted Ukrainian families by donating to the International Rescue Committee (IRC), an organization that helps people affected by humanitarian crises to survive, recover, and rebuild their lives.

In addition, fan engagement platform Buzznog will also give everyone watching the opportunity to contribute to relief efforts with a digital collectible created by a Ukrainian artist. This will be available exclusively through the Zelus Wallet via a QR Code that will be shown on-screen during the telethon. For every download of the digital collectible, Zelus is donating $10 to the IRC up to $500,000.

And, President Zelensky himself will address Americans during the special with additional remarks from Andriy Yermak, the Ukrainian Head of the Presidential Administration. 

The IRC has been on the ground in Poland and Ukraine since the onset of the crisis, working closely with partners to reach affected people and families with essential health and protection services. For more information, visit: www.ukraineansweringthecall.com.

‘Ukraine: Answering the Call’ airs Sunday, July 3 at 7pm e/p, on NBC, MSNBC, and CNBC and will be available to stream the next day on Peacock.

Share this @internewscast.com
You May Also Like

Drugmaker Endo Says Bankruptcy Likely Imminent

Endo International PLC, the pharmaceutical manufacturer facing thousands of lawsuits alleging it…

How To Identify The Right Source Of Investment For Your Startup

Vice Chairman of Red Hook Capital family of funds such as KenetiK…

Why Being a Specialist in Your Field Isn’t Cutting It in Today’s Rapidly Evolving Workplace

Opinions expressed by Entrepreneur contributors are their own. When seeking a new…

A China-Taiwan War Is Bullish For This Dividend Stock

F-16 Fighting Falcon approaching at a very unusual close view getty It’s…

July PPI Declines As Energy Falls, But Fed’s Inflation Challenge Remains

FILE – The sun sets behind an idle pump jack near Karnes…

BuzzFeed Expects Recession Fears to Pressure Advertising

BuzzFeed Inc. posted a wider quarterly loss amid rising costs and expenses,…

Maven 11 launches $30M lending pool on Maple as borrowers turn to DeFi

Netherlands-based crypto investment firm Maven 11 has launched its third lending pool…

How The Alaskan Gold Rush Kicked Off A 125-Year Outdoor Brand Tradition

Items on display in one of Filson’s retail stores. Image courtesy C.C.…