Customer loyalty is big business for Australian retailers.
Share this @internewscast.com

With the new financial year almost upon us, some of Australia’s biggest retailers are getting ready to change their loyalty programs.

With the average Australian signed up to 10 rewards schemes, attracting and retaining customers is big business.

From mergers to complete revamps, these are the changes coming to your wallet after June 30.

Customer loyalty is big business for Australian retailers.
Customer loyalty is big business for Australian retailers. (Getty)

Qantas Loyalty CEO Andrew Glance said members would be able to earn points across the retailer’s 40 stores and online.

“One in two Qantas Frequent Flyers already shop regularly at David Jones,” Glance said.

Australia's largest loyalty program Qantas Frequent Flyer will partner with David Jones later this year.
Australia’s largest loyalty program Qantas Frequent Flyer will partner with David Jones later this year. (Getty)

“Over the past five years, the amount of points accumulated by members via retailers has seen a twofold increase, and we foresee it doubling once more by 2030 as we widen our reach across a diverse array of retail categories.”

Under a change to reward fares, Qantas will increase the number of points required for a classic reward fare.

The majority of reward flights will need an additional 15 to 20 per cent of points from from August 5.

Virgin Australia’s Velocity Frequent Flyer

The Velocity loyalty program by Virgin is set to prioritize retaining frequent flyers by introducing expanded status levels for the first time since 2011, adding the Platinum Plus tier.

The new tier will offer perks to keep members in the program such as four complimentary business class upgrades.

The program will also continue its partnership with food delivery service DoorDash.

Virgin's Velocity loyalty program will focus on keeping frequent flyers.
Virgin’s Velocity loyalty program will focus on keeping frequent flyers. (Getty)

Just Shop Rewards will shut down and merge with the MYER one loyalty program from August 1.

Just Group will close its popular customer loyalty program on June 30.
Just Group will close its popular customer loyalty program on June 30. (Dean Sewell/SMH)

The change will apply to club members shopping at Dotti, Jacqui E, Jay Jays, Just Jeans and Portmans in-store and online.

Existing club members will be able to earn Just Shop Rewards points until June 30 and their benefits will be valid until July 26.

The retailer will retire the Best Price Credit benefit from June 30 and replace it with a new Spend and Get feature.

Supercheap Auto will remove a popular feature of its loyalty program on June 30.
Supercheap Auto will remove a popular feature of its loyalty program on June 30. (AFR)

With the best price credit system, if a club member buys a product that is discounted within 14 days, the store will automatically credit the difference, available for use within 28 days.

Under the new Spend and Get system from July 1, shoppers will receive a $5 credit to their account for every $100 spent on eligible purchases.

Target Shop+ App Rewards

The retailer’s mobile phone app based program Target Shop+ App Rewards will close on Monday, July 21.

Target will discontinue its customer loyalty program to focus on OnePass and Fly Buys.
Target will discontinue its customer loyalty program to focus on OnePass and Fly Buys. (Janie Barrett)

The company said in an email to customers this week that shoppers would be able to redeem their rewards until 11.59pm on the final day in the Shop+ section of the app.

The company said the program was established before the introduction of OnePass to encourage shoppers to download the Target app and create an account.

OnePass will focus on driving customers to InstantScripts, which is one of the brand’s the loyalty program represents.

As an incentive, the program is offering shoppers 30 per cent off their first eligible service with the Wesfarmers-owned health service and 10 per cent off ongoing eligible services.

The loyalty program also allows shoppers to earn points across major retailers including Bunnings Warehouse, Kmart, Target, Officeworks and Priceline Pharmacy.

Share this @internewscast.com
You May Also Like
For the past three years and eight months, Tom Phillips, 38, has been on the run, hiding out in the wilds of New Zealand. With him are his three children, Jayda, 12, Maverick, ten, and Ember, nine. Pictured: An image of what is believed to be the missing family, taken by a hunter

Enigmatic Partner Unveiled: Fugitive Father and Children Survive Four-Year Wilderness Escape in New Zealand

Some call him ‘The Bushman,’ while others refer to him as ‘The…
Brittany Higgins has abandoned appeals against her costly defamation battle loss to her former boss, ex-Liberal senator Linda Reynolds.

Stunned by Defamation Defeat: Higgins Drops Appeals Amid Skyrocketing Costs

Brittany Higgins has decided to withdraw her appeals related to the loss…
New Zealand primary school teacher Jordan Shallcrass revealed her ultimate art class hack in the Ryobi USB Lithium Power Cutter, available for $89 at Bunnings

School Teacher’s Discovery Turns Bunnings Gadget into Must-Have Item: ‘A True Game Changer

A primary school teacher in New Zealand has uncovered a surprising crafting…

Australian PM Defends Kevin Rudd’s Gift Choices for Donald Trump Amid Unveilings

Opposition leader Sussan Ley has walked back on calls for Kevin Rudd…
Hannah Thomas was badly injured following an anti-Israel protest in Sydney's west.

Shocking Twist: Officer Faces Fresh Charges in Assault Case Involving Ex-Greens Candidate

A police officer already facing legal proceedings for allegedly assaulting former Greens…

Australian Homeowners Face $42 Billion Financial Burden: What It Means for You

Homeowners in flood zones are paying “a disaster penalty”, with a new…
Dayna Lynch - Ehlers-Danlos syndrome

Dayna Seeks $20,000 for Rare Surgery to Restore Arm Functionality

Exclusive Report: A Melbourne artist is facing the possibility of losing the…
Apple Vision Pro

Apple Unveils Exciting Upgrades: New Features for iPad, MacBook Pro, and Vision Pro

With the launch of the 2025 iPhone range now behind them, Apple…

JD Vance Expresses Optimism About Gaza Ceasefire Stability Amid Ongoing Repatriation Efforts

United States vice president JD Vance has said he has “great optimism”…
Rebecca, from New Zealand, was unfazed as she enjoyed a frozen mango treat while her son had a tantrum because he wanted her to share

Outrage Erupts as ‘Selfish’ Mother’s Response to Crying Toddler Draws Sympathy and Criticism

A mother’s decision not to share her ice cream with her tearful…
According to clinical nutritionist, Gina Urlich, everyday seed oils could be slowly wrecking our health - and they're in everything from fast food takeaways and salad bar dressings to supermarket breads and even so-called 'healthy' snacks

Clinical Nutritionist Reveals the Common Kitchen Staple She Steers Clear Of

Many of us might casually pour a bit of oil into the…

Trump’s Ceasefire Speech Omits Key Group’s Claims of Continued Violence

The “historic dawn of a new Middle East”. Trump’s address came after…