Disney launches its 'Disney Jr. Let's Play!' campaign, aimed at getting your little ones moving and playing.
Share this @internewscast.com

Play time is officially here!

Families can now register for preschool sports grants as part of ESPN’s “Take Back Sports” program and the “Disney Jr. Let’s Play!” campaign. This innovative collaboration marks the first occasion preschoolers will receive benefits from the grants distributed through the Fall 2025 Every Kid Sports Pass and highlights Disney’s dedication to fostering happiness within communities.

The company-wide effort was announced on ABC’s Good Morning America earlier this month.

Eligible families with children aged 3-7 from Los Angeles, Fresno, San Francisco, Houston, Chicago, Philadelphia, Raleigh-Durham, and New York can sign up here.

“At Disney Jr., play is far more than just a pastime – it’s essential to how we narrate stories, ignite imaginations, and help children understand the world,” said Ayo Davis, president of Disney Branded Television. “Our characters aren’t merely cherished favorites, they’re companions who encourage movement, creativity, and joy. With ‘Disney Jr. Let’s Play!,’ we’re inviting families to extend that playful essence beyond the screen into daily life.”

Events and activations will take place throughout the summer, including a Disney Jr.-themed roller-skating experience at over 400 roller rinks across the country, the “Disney Jr. Let’s Play! Party” at Disney California Adventure Park and Downtown Disney District (happening later this summer) and the “Disney Jr. Live On Tour: Let’s Play!” traveling concert tour, which is currently overseas. And online, you can watch “Disney Jr. Let’s Play!” YouTube shorts which aim to get the little ones to play and laugh.

According to the Child Mind Institute, play time for little ones is helpful for development.

“Play-based activities support the healthy development of preschoolers and allow them to experience the positive emotions that are essential for their well-being. When preschoolers pretend to play as their favorite characters, it gives parents and caregivers a natural ‘in’ to play along with them and brings joy to the whole family,” said Kathryn L. Keough, Ph.D., clinical psychologist at the Child Mind Institute.

The Walt Disney Company is the parent company of Disney Jr. and this ABC station.

Copyright © 2025 KABC Television, LLC. All rights reserved.

Share this @internewscast.com
You May Also Like
Portrait of the Dalai Lama.

Elderly Dalai Lama Sparks Tension with China by Announcing His Successor, Defying Communist Rule

THE Dalai Lama has reignited a long-standing feud with the Chinese government…
Trump admin fast-tracks death penalty case for transgender cult suspect in Border Patrol killing: attorneys

Attorneys say Trump administration accelerates death penalty case for transgender cult suspect in Border Patrol officer’s killing.

The remains of David Maland, a U.S. Border Patrol Agent who was…
Zohran's race-based tax plan: Letters

Letters Regarding Zohran’s Tax Plan Based on Race

The Issue: Zohran Mamdani’s plan to raise property taxes in “richer, whiter…
Diddy trial: Jury in Sean Combs' sex trafficking trial to resume deliberations after reaching partial verdict

Diddy Court Case: Jury to Continue Deliberations After Partial Verdict in Sean Combs’ Sex Trafficking Trial

NEW YORK — The jury in Sean “Diddy” Combs’ sex trafficking trial…
NCAA settlement: Colleges can start paying their athletes directly starting July 1

Colleges to Begin Direct Payments to Athletes from July 1 After NCAA Settlement

As of Tuesday, schools are now permitted to begin compensating their athletes…
Illustration of a man cutting fish on a cutting board labeled "PM's Flagship Welfare Reforms".

Starmer’s Decision to Alter the Key Benefits Bill Shows Labour’s Rebels Are Leading the Charge

LIKE a fishmonger with a fresh kipper, the Prime Minister laid his…
Sandy Cortez from the Burbs: a patronizing poseur

Sandy Cortez from the Suburbs: a Condescending Pretender

I have something in common with the woman presently known as AOC.…
JSO: Man found dead with 'multiple' blunt-force injuries at Jacksonville apartment complex

JSO: Man Discovered Deceased with Severe Blunt-Force Injuries at Jacksonville Apartment Community

The Jacksonville Sheriff’s Office says multiple people were detained when officers responded…
FBI takes down Anti-Tren gang members in largest bust yet in violent migrant turf war

FBI Conducts Major Crackdown on Anti-Tren Gang in Migrant Turf Conflict

Federal officials have apprehended 16 individuals affiliated with the Anti-Tren gang in…
Jury deliberations continue in Sean 'Diddy' Combs' sex trafficking trial

Jury Still Discussing Verdict in Sean ‘Diddy’ Combs’ Sex Trafficking Case

Combs, 55, could face 15 years in prison to life behind bars…
LA officials charge over 40 anti-ICE protesters who allegedly assaulted officers, horses and threatened child

Over 40 Anti-ICE Protesters Charged by LA Officials for Alleged Assaults and Threats

Los Angeles officials reported on Tuesday that more than 40 individuals now…
A worker in a protective suit cleans up a pile of garbage where a baby's remains were found.

Woman Apprehended After Baby’s Body Discovered Mutilated in Trash Bin

POLICE have arrested a woman suspected of decapitating her new-born baby and…