It’s all good vibes until you find yourself 45 minutes into a coffee line, clad in nothing more than a bandeau top and short shorts.
Festival-goers at Coachella this weekend faced a unique endurance challenge—endless queues for Starbucks beverages beneath the relentless desert sun.
Rather than swaying beneath the palm trees, some attendees spent the festival’s prime hours enduring the 80-degree heat, slowly edging forward for iced lattes and refreshers—their closest semblance to survival fuel.
Social media is abuzz with videos showing vast crowds winding through the festival area, with attendees in minimal attire—ranging from sheer dresses to shorts and shirtless ensembles—using umbrellas and fans to shield themselves as they waited.
“Imagine buying Coachella tickets only to spend your afternoon in a Starbucks line,” quipped one Instagram user.
This year, Starbucks partnered with Coachella as a sponsor, generating buzz with its much-anticipated Unicorn Frappuccino as the star of its menu.
The neon-soaked sugar bomb is exclusive to the Starbucks Coffeehouse pop-up located deep within the Coachella festival grounds.
The bright pink and purple-swirled drink has a mango syrup base and a sour blue drizzle that’s topped off with pink and blue dusted whipped cream.
The “emblem of color” is only available for a few hours each day of the festival. The pop-up also doubled as a cooling station.
