Over 40 players and 15 coaches are set to take part in this year’s initiative, according to the team.
JACKSONVILLE, Fla. — As they prepare for their Week 13 matchup, the Jacksonville Jaguars have revealed their personalized cleats and footwear as part of the NFL’s annual ‘My Cause My Cleats’ campaign.
Now in its tenth year, the campaign is designed to “celebrate the passion” players have for various charities and organizations both locally on the First Coast and beyond. The causes supported span military appreciation, youth development, and disease awareness.
Defensive End Josh Hines-Allen collaborated with 17-year-old artist Zende T. Randolph to create his cleats, which pay tribute to the player’s Four One For All Foundation, focusing on raising awareness for childhood cancer.
“With these cleats, I wanted to convey that every step tells a story, and collectively, they demonstrate that hope accompanies us — on the field, within our communities, and in every household battling childhood cancer,” Randolph expressed.
Wide Receiver Parker Washington, who supports Heart of the Kids Social Services, Inc., expressed his belief in the organization’s mission to “invest” in the futures of children.
“As athletes, we talk a lot about potential and purpose and these kids deserve the same chance to chase theirs,” Washington says. “Standing with this organization is my way of investing in their future and pushing for something bigger than the game.”
The families of QB Trevor Lawrence and the founders of Here Tomorrow, an organization that removes barriers to mental health access, dates nearly a decade.
“My family has had a relationship with the Kenney family for many years, and for us this is an opportunity to share their story and the mission of Here Tomorrow with families nationwide.” said Lawrence. “We all have someone we know or love who struggles with their mental health. I want everyone out there to know that it is okay to ask for help, and that Here Tomorrow is here for you at no cost with no appointment needed.”
More than 40 players and 15 coaches on the team will be participating in the initiative, wearing their custom cleats during the division rival matchup against the Tennessee Titans on Sunday. To view the entire collection by the team, visit the Jaguars official webpage.
