Most football enthusiasts, no matter their team loyalty, would agree that meeting Lionel Messi, perhaps the finest player the sport has ever known, is something akin to fulfilling a dream.
Now, thanks to a new global challenge, that dream could become reality.
Messi, in collaboration with his sports drink brand Más+ (or Más+ by Messi), has revealed a new contest where the top prize is an extraordinary opportunity to meet the legend of Barcelona and Inter Miami in person.
The rules are simple: place a bottle of Más+ on the crossbar of a goal, then knock it off with the ball in the most creative way possible.
To participate, showcase your trick shot by recording it and sharing the video on Instagram. Make sure to include the hashtags #OneShotToMeetMessi and #MasByMessiContest, and don’t forget to tag the official account @masbymessi.
While the judging criteria haven’t been fully revealed, a promotional video ends with the message: “Messi is watching,” strongly suggesting Messi himself could be selecting the winner – raising the stakes for anyone thinking about entering.
Entries close on June 30, 2025.
Más+ – Spanish for “more” – launched in June 2024 as Messi’s own line of performance drinks, developed in partnership with White Claw Hard Seltzer and the Más+ Next Generation Beverage Co.
Designed for clean hydration, the drink includes a mix of minerals, electrolytes, and antioxidants, without the high sugar, artificial ingredients, or caffeine often found in other flavored beverages.
The drink comes in four flavours, each inspired by a milestone from Messi’s legendary career: Orange d’Or (his eight Ballon d’Or wins), Miami Punch (his move to Inter Miami), Berry Copa Crush (his Copa América triumphs), and Limón Lime League (a nod to his Champions League legacy).
Speaking about the product, Messi said: “Many flavoured drinks have high levels of unhealthy ingredients, so people who drink them consume more sugar, calories, artificial ingredients, and even caffeine than they realise. You shouldn’t have to choose between better ingredients and better taste.”
No doubt, it would taste even better if handed to you by the GOAT himself.
