Jordon Hudson’s influence over Bill Belichick might be waning, as he attended a New York book event without her this week, choosing instead to rely on a PR expert to guide him through his first significant public appearance since his incident with CBS. 

The relationship between Belichick and Hudson—who is 49 years his junior at 24 years old—was thrust back into the limelight last week when footage surfaced of her interrupting his CBS interview in response to a question about how they met.

This awkward moment led to widespread concern about their relationship, with friends publicly pledging to step in for Belichick’s sake and former players he coached openly questioning his judgment.

Page Six claims that Belichick was joined by Brandon Faber, the former vice-president of communications at the Chicago Bears, instead of Hudson. 

‘Cooler heads may be starting to prevail,’ Page Six quoted a source as saying. ‘Her influence may be waning.’

There was, in fact, no obvious sign that Hudson was in attendance at all. If she was, she kept a low profile and let Belichick take center stage and do the talking about a career in football like no other. 

Furthermore, the 73-year-old arrived at his event at NYU in a suit, not the bizarre sweater with holes in that he wore to speak to CBS. 

Footage of Belichick’s appearance first surfaced through sports radio host Zach Gelb, who said on X that his cousin was in attendance for the Belichick visit.

‘Bill is taking questions, but you have to submit them, so I don’t think anything too crazy will happen at this event,’ Gelb added, in another sign of a smarter PR move by Belichick.

‘I asked my cousin if there’s any sign of Jordan Hudson being there and he said not yet.’

Belichick, who is releasing his ‘The Art of Winning: Lessons from my life in football’ book this month, was filmed by an audience member discussing the NFL and players finding motivation from within. The coach sounded relaxed and comfortable discussing the game he loves so much and apparently even made time to sign books for the students that listened to him speak.

After leaving the New England Patriots in January 2024, Belichick is now gearing up for a return to football at college level, with the University of North Carolina.

Hudson’s influence had made things wobble in Chapel Hill, too. It emerged that her desire to be involved in the iconic ‘Hard Knocks’ series curtailed the cameras’ involvement in Belichick’s work at the school. 

Belichick hit out at CBS as the backlash at Hudson intensified as a result of their interview. He accused CBS of using ‘selectively edited clips’ that have made Hudson subject of ongoing ridicule.

‘I repeatedly expressed to the reporter, Tony Dokoupil, and the producers that I preferred to keep the conversation centered on the book,’ Belichick said.

‘After this occurred several times, Jordon, with whom I share both a personal and professional relationship, stepped in to reiterate that point to help focus the discussion.’

CBS dispiuted those claims, saying: ‘When we agreed to speak with Mr. Belichick, it was for a wide-ranging interview.

‘There were no preconditions or limitations to this conversation. 

‘This was confirmed repeatedly with his publisher before the interview took place and after it was completed.’

Hudson and Belichick have been seen together since the interview – they were spotted dining at a luxury Manhattan hotel but didn’t answer when paparazzi asked them about the interview.