'Like the real thing': Aussie wine company makes bold low-alcohol claim
Share this @internewscast.com
The company behind iconic Australian winemaker Penfolds claims it’s developed an alcohol-free drop that still tastes just like the real thing.
Treasury Wine Estates, which owns the likes of Penfolds, Squealing Pig, and Pepperjack, has unveiled a new $15 million facility in the Barossa Valley dedicated to producing low and no-alcohol wines. 

The company claims its innovative technique, involving distillation at very low temperatures, preserves the aromas and flavours typically lost in alcohol removal.

The company behind iconic Australian winemaker Penfolds claims it’s developed an alcohol-free drop that still tastes just like the real thing. (9News)

“The whole concept is really about retaining as much taste and flavour in our mid-strength and no-alcohol wines, which is really important for this emerging consumer category,” winemaker Toby Barlow said.

The process, which the company says took two years to perfect, aims to cater to a growing market of “health-conscious” drinkers. 

“Up to 58 per cent of people have stated that they’re looking to reduce their alcohol intake,” spokeswoman Sarah Parkes said.

The wines were tested on the streets of the Barossa Valley and received largely positive reviews. 

“It’s quite sweet, sauv blanc is usually not super sweet, but I wouldn’t know that it’s non-alcoholic, but it’s quite lovely,” local Emma Holmes said.

The process, which the company says took two years to perfect, aims to cater to a growing market of “health-conscious” drinkers. (9News)

“I’m definitely conscious of my health and how much alcohol I’m consuming so something like this that has no alcohol, yeah really good option,” Stuart Jenkins, another taste tester, said.

More alcohol-free product lines are currently in the making.

This article was produced with the assistance of 9ExPress.
Share this @internewscast.com
You May Also Like

Indigenous Victory: High Court Overturns NT’s Controversial Remote Rent Framework

The High Court has found a government rental scheme affecting remote communities…
Victorian father Les Crampton dies in house fire

Tragic House Fire Claims Lives of Beloved Father and Family Dog

A father-of-two and his pet dog have been killed in a devastating…
This message will appear for Aussie kids under 16 from December 10 due to Australia's social media ban.

YouTube Set to Comply with New Regulations to Avoid Potential Social Media Ban

YouTube has confirmed it will adhere to Australia’s upcoming social media ban…
Lauren Tesolin-Mastrosa.

Controversial ‘Daddy Dom’ Book by Sydney Author Under Investigation for Alleged Child Abuse Content

A controversial book penned by a marketing executive from a Christian charity…
Epstein Island

Exclusive: Never-Before-Seen Images of Jeffrey Epstein’s Mysterious Private Island Uncovered

Warning: This article contains potentially distressing content for some readers. Pictures of…

Unlock Your Dream Retirement: Discover the New Magic Number for a Comfortable Future

The cost of a comfortable retirement is higher than it’s ever been,…
Car theft charges against Bruce Lehrmann have been downgraded.

Bruce Lehrmann Faces Reduced Charges in Tasmanian Vehicle Incident

Car theft charges have been downgraded in a case against Bruce Lehrmann,…
He loves to hammer 'Sleepy Joe'. He's turning into 'Sleepy Don'

From ‘Sleepy Joe’ Critic to ‘Sleepy Don’: A Surprising Political Shift

At the start of a cabinet meeting just after midday on Tuesday…
Ghislane Maxwell will represent herself in court.

Ghislaine Maxwell Launches Ambitious Legal Strategy to Secure Early Release

Ghislaine Maxwell, once a close associate of Jeffrey Epstein and now a…
Joshua Brown

Childcare Worker Joshua Dale Brown Faces 83 Additional Charges in Ongoing Investigation

Joshua Dale Brown, accused of child abuse within Melbourne childcare settings, is…
WASHINGTON, DC - APRIL 25: Reality television star and businesswoman Kim Kardashian attends a roundtable discussion on criminal justice reform hosted by Vice President Kamala Harris in the Roosevelt Room at the White House on April 25, 2024 in Washington, DC. The meeting included four of the sixteen people who had been convicted of non-violent drug offenses in the past and received clemency from President Joe Biden earlier this week. (Photo by Chip Somodevilla/Getty Images)

Medical Experts Warn: Be Wary of Health Advice from Social Media Influencers

Specialists are urging tighter control over the dissemination of possibly misleading medical…
UK sanctions Russian spies over 2018 nerve agent attack

UK Targets Russian Spies with Sanctions for Role in 2018 Nerve Agent Incident

The United Kingdom has taken decisive action against Russia’s GRU military intelligence…