The host of “The Glenn Beck Program” recently discussed Veo 3 with Levi, noting its ability to create sound effects and dialogue. Beck inquired if this advancement signals the end for Hollywood.
In recent years, Levi has voiced concerns about the rise of AI and its potential impact on Hollywood and the broader entertainment industry. He expressed being “very concerned” about the changes AI could bring, adding that “everyone should be.”
“I don’t want to sound pessimistic, but I’ve anticipated this for quite some time,” Levi stated. “I’ve been highlighting this issue persistently, trying to alert people that technology advances at an exponential pace.”
“This is one of the things that I think most people just don’t understand, whether it’s people in my industry or other industries,” he added. “This is knocking on the doorstep of entertainment right now. But understand that AI is knocking on the doorstep of all of our industries.”
“But every industry. I mean, we are — there are huge, you know, experts in many fields that say, within a year, two years, you start with five years, every white-collar job will be gone,” Levi continued. “And a lot of blue-collar jobs are going to be right behind that because you have to recognize that AI is not just moving exponentially, but also humanoid robots, and the development of humanoid robots is developing exponentially. And exponential growth is something that people just don’t understand.”
During the WGA and SAG-AFTRA strike in 2023, the actor warned that AI would soon consume jobs in his industry and more.
“So in Hollywood, it’s specifically hitting us in the creative world. But just so you know, not trying to be doomsday — but also, it is,” he added. “You guys have to make sure that you’re aware in your own industries, in your own jobs. Look at where technology is going because eventually it will come for us all, so we have to support each other.”
RedState recently wrote about the new Google video AI technology, stating that it’s hard to see how it’s not giving Hollywood anxiety, given its realistic look and ability to introduce sound and dialogue.
Brandon Morse wrote that:
I think the one thing holding it back at this time is still the clunkiness of AI creation. You can create things with prompts, but it often requires many tries before you get close to something you want. Understand that this, too, will be improved upon, and soon detailed control will be available so you can get the scenes just right.
I anticipate that in five years, you’ll see people begin rolling out movies and even episodic shows that are all AI generated, appearing on platforms like YouTube and generating followings like legacy media shows used to.
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