Irish beauty who sold bikinis found dead on boat at luxury yacht club, homicide cops probe

Martha Nolan‑O’Slatarra, a 33-year-old known for her high-fashion bikini line and vivacious online personality, was discovered deceased on a docked vessel at a luxurious marina on the eastern end of Long Island.

Suffolk County Police reported that Homicide Squad detectives are examining the circumstances surrounding the death of the Manhattan woman who was found lifeless on a boat at Montauk Yacht Club early Tuesday.

The police detailed that East Hampton Town officers received a 911 call shortly after midnight from a man who discovered a woman unresponsive on a yacht moored at the upscale marina on Star Island Road. Good Samaritans nearby attempted CPR before emergency personnel arrived, but unfortunately, she was declared dead at that location.

On Wednesday, police identified the deceased as Nolan, an industrious entrepreneur. 

Hailing from Carlow, Ireland, Nolan was the creator of East x East, a boutique resort wear brand that she frequently spotlighted on TikTok with stylish insights into her photo sessions and creative efforts.

In a video from a Mallorca campaign, she called the shoot “a beautiful love story,” expressing that seeing her ideas realized brought her immense joy.

A view of the Montauk Yacht Club

Police investigate the death of 33-year-old Martha Nolan at the Montauk Yacht Club on Wednesday. (WNYW)

Her latest post showcased a July video marking a pop-up event at Gurney’s Resort in Montauk, captioned “Goals Achieved,” underscoring the success of her promotional strategies in the Hamptons.

According to her LinkedIn profile, Nolan received her Bachelor of Commerce and Master’s degree in Digital Marketing from University College Dublin before moving to the Big Apple at 26-years-old.

The Suffolk County Homicide Squad is leading the investigation. Anyone with information is urged to contact detectives at 631-852-6392. 

The Montauk Yacht Club sign behind plants

Police investigate the death of 33-year-old Martha Nolan at the Montauk Yacht Club on Wednesday. (WNYW)

The Montauk Yacht Club is a haven for summer tourism and upscale clientele. The Long Island hotel is oceanfront.

A spokesperson for the Montauk Yacht Club, where the boat was docked, confirmed the incident but declined to provide further details.

“We are saddened to learn of the incident that took place,” the spokesperson said to Fox News Digital. “Our team is cooperating with law enforcement in their ongoing investigation and remains committed to the safety and well-being of our guests and staff. We have no further comment at this time.”

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