San Diego cuts deal with Disney that will bring huge boost to port traffic

Disney Cruise Line is making a significant commitment to San Diego’s port, with plans to greatly increase its cruise operations in the city.

On Thursday, the Port of San Diego revealed that it has entered into a new agreement with Disney Cruise Line, set to last until at least 2031. This partnership is expected to nearly double the number of Disney cruises departing from San Diego annually.

The agreement grants Disney priority access to the North and South berths at the B Street cruise terminal, a strategic move anticipated to boost passenger traffic substantially.

Throughout the duration of this agreement, it is projected that over 1 million Disney passengers will pass through the port.

This deal also ends a lengthy hiatus, marking the first instance in over two decades that a cruise line has committed to a minimum annual guarantee at the Port of San Diego.

“San Diego has been integral to our West Coast operations for over ten years and is a favored departure point for our guests,” stated Jose Fernandez, Disney Cruise Line’s vice president of port strategy, development, and operations. “This new agreement supports our long-term expansion and enhances our contributions to the local economy.”

The expansion is set to ramp up quickly. San Diego will host two Disney ships during the 2026 to 2027 season.

The Disney Magic is scheduled to arrive in October, running three to seven night sailings through November before departing on a 14 night Panama Canal voyage to Galveston.

Meanwhile, the Disney Wonder will be based in San Diego from October 2026 through April 2027, offering three to seven night trips to destinations including Catalina Island, Cabo San Lucas, Ensenada and Puerto Vallarta, according to a joint statement from the port and Disney.

Disney Cruise Line has operated out of San Diego since 2012, offering voyages to Catalina Island, Baja and the Mexican Riviera.

The newly inked agreement is expected to expand both the frequency of departures and the range of seasonal itineraries available to travelers.

Shares of The Walt Disney Company have been choppy in recent months, slipping year to date and still below past highs, even as Wall Street remains optimistic about long term growth driven by its parks and cruise expansion.


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