A breathtaking natural swimming hole hidden deep inside a Southern California canyon is drawing attention for all the wrong reasons, after huge crowds descended on the once-quiet escape and left the scenic spot looking anything but secluded.
Video shared on Instagram shows throngs of visitors packed into the Santa Paula Punch Bowls in Ventura County, spread across the granite rock formations and clustered tightly around the canyon’s natural pools.
In the clip, the camera sweeps across the jammed swimming area before landing on a woman who appears stunned by the scene after completing the demanding five-mile hike to the popular Southern California swimming destination.
“When you make it to the punch bowls after hiking 5 miles and they are genuinely more crowded than Disneyland,” the video’s caption reads.
“We think this has gone way too far…. Santa Paula punch bowls,” the account added in the post’s caption.
The viral footage quickly triggered anger among Instagram users, many of whom accused social media of turning the former hidden gem into an overcrowded tourist attraction.
“Perfect example as to why I say. Social media kills hidden gems. This should have stayed a locals-only spot. That’s crazy,” one person wrote.
Another commenter claimed volunteers had hauled hundreds of pounds of trash out of the area only days before the crowded scene was filmed.
“This is absolutely ridiculous; we just cleaned up this last Saturday. We picked up over 250+ lbs of trash,” the user wrote.
“I blame the locals for not gatekeeping hard enough,” another commenter quipped.
The Punch Bowls—located in Santa Paula Canyon in Los Padres National Forest—have become much more popular as social media videos show people cliff-jumping, swimming, and sliding down a granite chute into the pools below.
But the destination has also earned a reputation as one of Ventura County’s most dangerous outdoor attractions.
Earlier this month, stomach-churning footage captured a woman losing control while racing down the natural waterslide and repeatedly slamming into jagged rocks before landing in the pool below.
Authorities have repeatedly warned visitors about the dangers of the area, where wet granite can become extremely slick and submerged rocks, swift-moving water, steep cliffs and rugged terrain have contributed to serious accidents.
The remote canyon also complicates rescue efforts, with injured hikers and swimmers frequently requiring helicopter evacuations.
Despite repeated warnings about cliff jumping and sliding down the granite chute, viral videos continue to draw thrill-seekers to the secluded canyon.